Katherine Chui

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Hi! I’m Katherine Chui
A UI/UX & Visual Designer based in Canada.
  • City:
    Toronto
Languages
English
Cantonese
Mandarin
Skills
UI/UX
WIREFRAME
PROTOTYPE
FIGMA
WORDPRESS
HTML / CSS
ACCESSIBILITY
USABILITY TESTING
SEO ADVERTISING
ADOBE XD
ADOBE INDESIGN
ADOBE ILLUSTRATOR
ADOBE PHOTOSHOP
ADOBE AFTER EFFECTS
MICROSOFT OFFICE
MIRO
  • UX Research
  • Project Management
  • Customer Service

Marten Falls First Nation Social Media Updates and Homepage Redesign

Graphic Design

Project details

Description

I created social media visuals and maintained seasonal website updates, boosting online conversions by 25% and strengthening brand consistency.

  • Status:
    Completed
  • Client:
    MTO
  • Location:
    Canada

Role

Graphic Designer

Web developer

Tool

Adobe Photoshop

Illustrator

InDesign

Adobe Express

Design Progress

I also supported Marten Falls First Nation by redesigning their homepage and creating social media post templates to keep the brand style consistent.

I created a series of social media visuals and seasonal website updates that not only strengthened brand consistency but also boosted online conversions by 25%. My approach to visual marketing blends design strategy and storytelling — ensuring every layout, animation, and colour choice aligns with campaign goals and user behaviour. The leaf pattern is inspired by the brand logo, reinforces the concept of natural protection while maintaining a consistent and recognizable visual identity. From concept to execution, I developed cohesive visual systems that translated brand identity across digital touchpoints — including social campaigns, landing pages, and promotional banners. By combining data insights with a consistent design language, I helped increase audience engagement and build a recognizable, trustworthy brand presence online.

Indigenous Veterans Day

Monthly Updates

Homepage Design for Monthly Updates

© Katherine Chui. All Rights Reserved.